Hello everyone,
I would really appreciate some help and guidance regarding a difficult situation we are facing related to P-4 verification.
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📌 Context:
We operate a UK-based Amazon seller account under M** ***** ***ing LTD.
• On April 14, we submitted a complete P-4 appeal including:
• A utility bill issued under the name of our company director (matching the business address),
• The director’s passport,
• Company bank statement,
• Credit card statement,
• Certificate of incorporation,
• Government-issued ID of the account owner.
The only difference was a formatting detail — the word “London” appeared twice in our Amazon address (city and region fields), while it appeared once on the utility bill.
• On April 15, before receiving any response, we submitted a second appeal with an official Council Tax Bill, issued to the company director and also matching the business address exactly.
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❗ What happened next:
We were extremely surprised to receive a suspension notice claiming that our account was involved in “fraudulent or deceptive activity”, without any explanation.
• We have never had any violations or warnings on our account.
• We successfully passed three separate UK verification steps.
• We have tens of thousands of pounds worth of inventory in FBA warehouses.
• The Amazon AU marketplace was never used, listed in, or even accessed — it was system-generated and not part of our selling plan.
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What we would like to understand:
1. Was this rejection decision based on the first or second submission?
2. Could the second appeal still be under review?
3. If the utility bill and Council Tax Bill both match the business address and the director’s link to the company is fully proven, why were they not accepted?
4. In a previous conversation with Account Health Support, we were told that even shared office utility bills can be accepted if documentation is aligned. We believe the documents we submitted were stronger and more direct. Why would these be rejected, and what can we correct?
5. We are willing to try any possible method to solve this — even a live video call. The fraud-based suspension reason is simply not aligned with our real business or behavior.
We are a real UK business, following all policies, and this situation is financially devastating. We are asking for a chance to resolve what we believe is a misunderstanding.
Any feedback, advice, or insights from the community or Amazon moderators would be greatly appreciated.
Thank you,