Showcase your brands potential with A+ Content
Looking for ways to help showcase your brand’s story and increase sales? A+ Content is the answer for you.
If you're a brand registered seller, you can use A+ Content to showcase your brand and product features on Amazon product detail pages. A+ content enables you to dive into features with technical specs, comparative product info, and additional rich content including images, videos, or product set-up. You can then run A/B tests to optimize for conversion using our Manage Your Experiments tool.
Over the last year, thousands of sellers have used A+ Content to help maximize product listings. Adding A+ Content to detail pages can help increase sales by an average of 8% with A+ content and 20% with Premium A+ Content*
Who can use A+ Content?
A+ Content is available to brand owners only. To add ASINs to your A+ content you must:
- Be a professional seller
- Register as a brand owner in Brand Registry
Please visit the A+ Content Guidelines help page for more information.
Why use A+ Content?
Adding A+ Content to your product detail pages may result in higher conversion rates to help increase sales, reduce negative reviews (by highlighting product features), and increase discoverability when paired with ads, deals, or coupons. A+ Content provides brand owners the opportunity to answer a customer’s most common questions by providing relevant brand and product related details. This information can help drive more informed purchase decisions and could reduce the likelihood of having products returned.
What are the types of A+ Content?
There are three types of A+ Content: Basic A+ Content, Premium, A+ Content, and Brand Story.
Visit this help page for more details and comparisons.
Additional A+ Content resources:
Showcase your brands potential with A+ Content
Looking for ways to help showcase your brand’s story and increase sales? A+ Content is the answer for you.
If you're a brand registered seller, you can use A+ Content to showcase your brand and product features on Amazon product detail pages. A+ content enables you to dive into features with technical specs, comparative product info, and additional rich content including images, videos, or product set-up. You can then run A/B tests to optimize for conversion using our Manage Your Experiments tool.
Over the last year, thousands of sellers have used A+ Content to help maximize product listings. Adding A+ Content to detail pages can help increase sales by an average of 8% with A+ content and 20% with Premium A+ Content*
Who can use A+ Content?
A+ Content is available to brand owners only. To add ASINs to your A+ content you must:
- Be a professional seller
- Register as a brand owner in Brand Registry
Please visit the A+ Content Guidelines help page for more information.
Why use A+ Content?
Adding A+ Content to your product detail pages may result in higher conversion rates to help increase sales, reduce negative reviews (by highlighting product features), and increase discoverability when paired with ads, deals, or coupons. A+ Content provides brand owners the opportunity to answer a customer’s most common questions by providing relevant brand and product related details. This information can help drive more informed purchase decisions and could reduce the likelihood of having products returned.
What are the types of A+ Content?
There are three types of A+ Content: Basic A+ Content, Premium, A+ Content, and Brand Story.
Visit this help page for more details and comparisons.
Additional A+ Content resources:
