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Hello,

Our account has been deactivated since August 2024 due to authenticity concerns related to one of our products.

We have submitted multiple appeals including:

* Original invoice from 2024

* Payment proof

* Supplier email correspondence

Amazon’s latest response indicates that the issue is related to supplier verification, specifically that the supplier cannot be independently verified.

However, the supplier operates exclusively via email and does not provide phone-based support.

We have made multiple attempts to obtain additional documentation from the supplier but have not been successful.

We would appreciate guidance on the following:

* What acceptable alternative verification methods can be provided when a supplier does not offer phone support?

* Are company registration records or domain verification sufficient?

* How can we meet the verification requirement under these constraints?

We are committed to full compliance and want to ensure our next submission meets Amazon’s expectations.

Thank you for your support.

@Seller_8hQgfj6OVZYse

@Seller_5zI0wsS66MHFL

@Seller_xkwDczt8sPSmx

@Seller_uwtoHGajbYHG3

@Seller_vW3l7M6oLYiHv

@Seller_WIFV02H2XUFgS

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Products Returned Due to an Amazon Error
by Seller_PbJXtj028fJJ5

I am receiving returns from customers due to Amazon consistently sending out orders with missing items. As Amazon refuses to accept that the fault lies with them (I use FBA), they are not reimbursing me for the return costs. I am being charged for the missing items sent by Amazon.

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Dear Team,

Feedback Removal Request for OrderID: 250-7762166-2058211

Dear team, can you please help on this

customer has been delivered the order before promised delivery date like all my orders - but they say 1 bottle is cracked , so I immediately refunded 1 bottle amount back to the customer for best customer service, requesting your help to remove the review as it issue i have solved it

the seller help support - keeps replying that no evidence of delivery with auto replies every time without even checking the tracking details assoiated with the order or the refund amount

and keeps sending me same auto replies

Please help team, i request as a small seller please help on this as working honestly and mostly delivering all my customers before promised delivery date, thank you

help support case id - 3259880793

@Seller_5zI0wsS66MHFL

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@Quincy_Amazon

@Jim_Amazon

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Unjustice account deactivation
by Seller_cXNj8TGGHMPEB

Hey everyone

I was new to amazon and open my account thinking to become successful through amazon seller account , but this is a big fraud.

There was a listing of ponds cream which was Live and active , i just coped the listing and list on my account , not even sold any of the product yet , but what happened , My id got suspended , i even had original supplier bills , i even got in contact with the distributors of the ponds in my cuty and got a letter of authorization , but amazon still didnt reactivated my account saying u dont have enough information. This is pure scam guys dont relie on this platform , just take this as a step and dont be fully dependent on it

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On January 7, 2026, we announced that reviews will only be shared between product variations with minor differences that don’t affect functionality, such as colour, pattern or pack quantity. To provide you with more clarity on how this policy update applies to your products, now you can ask Seller Assistant which of your product variations are eligible for review sharing.

We’d also like to highlight the answers to some commonly asked questions that we’ve received:

  • How does this affect my Vine reviews? If your products are no longer eligible for review sharing under the new guidelines, Vine reviews will be reinstated to the original child ASINs when applicable, subject to Vine policy limits and compliance with Amazon’s review policies. Learn more at Track your Amazon Vine reviews.
  • How will reviews be displayed on the search page? The star ratings and review count on the search results page will only reflect the reviews that are eligible to be shared across variations in a product family.
  • Does this affect the Best Sellers Rank? No, this is not affected by review sharing.

Please note that review sharing eligibility is determined by variation theme attribute. For example, if a product is listed with flavour and size variations, the flavour variations won’t share reviews, but the size variations will. If it’s determined that variations are being inconsistently used and include significant differences between products, reviews won’t be shared across any product variations. We recommend that you confirm your product variation structure is accurate to ensure that reviews are shared when eligible. To review your variations, go to Manage all inventory.

To learn more, go to Guidelines for reviews shared across product variations, Product variations overview and Seller Assistant – Seller Central’s conversational assistant.

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Product Opportunity Explorer now includes Discover Unmet Demand, a feature that helps you identify market opportunities with lower conversion rates. This feature is available to Professional sellers worldwide based on US store insights.

Product Opportunity Explorer analyses billions of customer interactions, including search behaviour and purchase patterns, to uncover what customers are looking for. The new Discover Unmet Demand feature shows you what customers are searching for, but not finding, giving you clear signals on product opportunities that have high interest, but lower than expected conversion rates. By analysing these patterns, you can identify which customer searches represent untapped demand, helping you make data-driven decisions about inventory expansion, keyword optimisation or product development to capture potential sales you may currently be missing out on.

To get started, go to Product Opportunity Explorer and analyse opportunities under the Discover Unmet Demand tab.

For more information, go to Product Opportunity Explorer.

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Transparency codes not working
by Seller_bLmzIw0RwWIEo

I originally contacted Amazon back in January because it appeared that the transparency codes that we are required to upload with each order were not saving to the orders correctly.

I contacted them to ensure that we were following the process correctly and we wouldn't get penalized for the system not working.

A while after, I was contacted by Amazon who said they had investigated the problem and told me that the codes were saving to the order and that there was no problem.

Weeks later our listing gets removed by Amazon because the transparency codes were NOT saving to the orders. This is after I was called by Amazon to specifically tell me that they were working but i'm here nearly 3 months later with the listing deactivated and having our account threatened with closure.

I have supplied Amazon with the transparency codes both on the orders themselves and I have supplied them in chat with Amazon for them to follow up and confirm with. I have also supplied supplier invoices.

So, There are 2 main problems that I need fixed. The first is I need our listing reactivated and second, I need someone to genuinely investigate why the codes arent saving to orders and tell me how to get it done. I have followed every step given to me by Amazon and it simply does not work. There are no error codes during the process so I cant give you any so please dont ask for them again. I have also provided screen shots from every step of the process for Amazon to review under case ID 3304143883

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