Lightning Deals and 7-day Deals are time-bound, promotional offers where a product is featured on the Amazon Deals page. You can use the Deals Dashboard to submit Lightning Deals and 7-day Deals for a fee. All the proposed Lightning Deals and 7-day Deals require Amazon approval to run on the Amazon Deals page. For more information, refer to the deals help pages.
As you choose and create your deals, take into account the following tips that may improve the success of your deal:
Refer to the Product Style Guides to learn how to create great product detail pages.