By default, Amazon assigns the destination fulfilment centre automatically in Seller Central during the FBA shipment creation process. The selection of a destination fulfilment centre depends on a variety of factors, including customer’s demand and available inventory in each fulfilment centre. As a result, sellers might need to ship to different fulfilment centres when creating different FBA shipments to send products to Amazon.
The Premium Placement program allows sellers shipping from Australia to send their products to their default preferred fulfilment centre.
Eligible sellers can request to be locked to a different destination fulfilment centre by contacting Seller Support. Once the request is approved, allow up to three business days for your change to be reflected in Seller Central.
As part of a limited, time-bounded promotion, no fees will be charged for FBA Premium Placement. We will let you know in advance when fees for this program will become payable.
Amazon may modify the terms and conditions that apply to the Premium Placement Program or terminate the program at any time in accordance with the Amazon Services Business Solutions Agreement.